Benefits Of Online Shopping Over Purchase From The Local Store

In today’s world, every company offering products, are considering to get an online store instead of a physical store or even as a surplus. In fact, web design and development companies often find many existing businesses to open their own online store using an e-commerce website. The following are the benefits it offers over physical stores.

24/7 open

online 24_7

Unlike a physical store, an online store has no closing hours. It stays open- all day, all around the year. So, people can shop even during odd hours, with ease. Let it be on Sunday or even midnight, the customers can make their purchase.

Convenience

Convenience

Not everything people want can be present within the vicinity and who has the time to travel all the way to stores in a faraway land for purchase. So having access to an online store can help immensely to get the product from different regions or even country.

User experience

User experience

Not every consumer knows what they are looking for. So many times some customer would be spent many hours before purchasing a single item. This is very time consuming and irritating for the person of the store. Online stores, on the other hand, give the user as many hours as they need before they make their purchase.

Review

Review

These days, the e-Commerce stores offer the feature of adding reviews for each and every product they have in their store. So, the customer can check out the options that the existing users have regarding the product and make the choice for themselves, more confident.

Future purchase

Future purchase

It happens many times that people are a little short on money. So, with online store, they can pick their product and purchase them in the future when they have adequate means. Most e-Commerce stores these days goes for web design and development that offers the feature of purchasing the items ‘later on’.

Gifting Options

Gifting Options

Many a time it might happen that people want a product not for themselves but for a friend or gifting purpose. So, most e-commerce website these days offers the facility to send the item to any other location, even with the feature of gift wrap.

Multiple payment options

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E-commerce website enables the customers to pick their respective preferred option of payment. Let it be cash on delivery, or net banking or credit card payment, the customer can go with the option they are most comfortable with.

As you can see, there are many advantages. So, you too can consider investing in web design and development company for your business.

 

First 5 Things To Do In Your Facebook Business Page

Are you considering having a business presence on Facebook? It is a great way to enhance your business to the world. However, social media marketing on Facebook requires some useful contribution to the business as well. Here we present 5 of them, in details.

1. Set The Correct Name And Logo And Contact Information

It might sound silly, but many businesses fail to put the accurate business name and other crucial details. So set them carefully, and proceed to add the accurate contact information. Add address, email id, phone number, website and location in the map. Remember the ultimate purpose of your Facebook page is to gather lead and that can be done only through your website or the physical location of the business.

2. Add More Details Of The Business

Unless your business is very well known, it is crucial to let the world know exactly what the business deals with. To help you with the same, the Facebook portal offers a section called the notes, in which you can write all about your business. You can also put pictures and relevant landing page links.
This way, people can know about your business without going through the official website.

3. Put A Suitable Profile Pic And Timeline Cover

A picture is worth a thousand words and this is particularly true for social media marketing. So put a nice, creative and customized profile picture and timeline. For the profile picture, you can use the logo of your business and of the timeline, you should get a customized image with all necessary information along with a suitable image. You should keep updating the same from time to time.

4. Start Requesting For Page-Like

The community is a big influence and it still works in social platforms. So start forming a community on Facebook. For the same, start sending page like a request. You can run a campaign for the same, which requires a budget but does a pretty good job in gathering followers of the business. It uses advanced tools to refine the audience and select them as per many aspects.

5. Start Posting And Replying

It is crucial to start posting routinely to ensure people of the credibility of your business. Post in a particular frequency (like 2 or 3 times a week) and stick to it to make a pattern. Also, many people post enquirers through Facebook, so it is crucial to reply back to them regularly.

You can simultaneously hire professional social media marketing experts to take care of all the things singlehandedly.

5 Social Media Platforms For Every Business These Days

Are you associated with a business and looking for a kickstart to uplift your business. You should consider investing in social media marketing. There are many social platforms out there, but which ones you should consider for your business? Let’s give you some ideas regarding the same-

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Facebook
If you are a business, you need facebook. Let it be of any size, an area served, nature of the business or even budget. Facebook is the platform you simply cannot miss if you are looking towards a stable future for your business. Facebook offers these amazing features for every business. The best thing is, it necessarily doesn’t need you to make spending, but of course you will get a lot better results from investing wisely towards it. The best advantage is, you already probably have a personal profile on it, so managing a business portal is easy as well. However, there are many guidelines attached to the nature of the promotion you can do for a business. Thus, it is often best to let the professionals handle it professionally.

Instagram.jpg

Instagram
Instagram is the new trend out there. It has a huge opportunity for business. However, it has its limitations. Unlike Facebook, Instagram works best for a specific business. Business dealing with travel, photography, fashion, food etc are more likely to get effective results as compared to others. The main reason being associated with a business nature that has more visually attractive photographs and small videos. Just like Facebook, you can use it for free but also enables you to feature sponsored ads.

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Youtube
Youtube is exclusively for the business that has something interesting or knowledgeable contents. Youtube is the platform to have an amazing video. Youtube offers a business to feature their products, useful information regarding their product or even animation and tutorial videos for the people to follow. It also offers features of subscription to stay updated to its latest content upload.

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Quora
Knowledge is powerful and spreading knowledge is always a good idea. Quora is a platform for exchanging knowledge, where people have queries and any user can answer them. Having a corporate profile in Quora help business to offer people more than just their respective products and services but also help them out with other queries related to their business.

So, how many of these social media marketing platforms are you on? Do let us know!

 

logo design
Logo Design Kolkata

12 Splendid Logo Designs For Restaurants

Restaurants are everywhere. If you want to give your taste buds the whip of delicate tastes, restaurants are there to satiate your need. To build a successful business like restaurants a catchy logo is always required. To have that logo design companies are there.

Here we present 12 amazing logo designs, that will inspire you to make your restaurant’s logo design.

1. Moka Coffee House

Logo Design

A simple but brewed fresh coffee design, With the aroma will melt the hearts.

2. La Touche de Provence

Logo Design

The touch of Provence has been circled with a fork and a knife.

3. Burrito Brothers

Logo Design

Mexican foods are the specialty as the chili depicts it very well.

4. Orange Resto

Logo Design

The orange has become the new black of this restaurant.

5. Pomodoro

Logo Design

Tomato, spoon, and fork. Just the perfect description of food ingredients to salivate.

6. Sushi Today

Logo Design

Go fishy all the way with sushi!

7. Oodles Noodle Bar

Logo Design

The noodle lovers will know what the restaurant is trying to tell you.

8. Chocolate Frog

Logo Design

A cleverly done restaurant name from Harry Potter. Also making frog legs to forks.

9. Yolklore

Logo Design

The logo depicts breakfast food with egg yolks.

10. Melty Way

Logo Design

The concept of melted cheese dripping from the bread slices is praiseworthy mouthwatering.

11. Damn the Weather

Logo Design

The simple overturned umbrella tells you to hang up your coat and enjoy a drink, no matter the grim weather.

12. Marmalade

Logo Design

The expressive orange peel describes the delicious brunch they serve.

So if you’re an owner of a restaurant, you must have an expressive logo of your own. So hire a logo design company for that.

Reasons to Promote Your Business on Facebook

Facebook is everywhere, isn’t it? While it is considered as a distraction for students still engaged with academics, it is a boon for businesses these days. Are you looking for a perfect way to enhance your business online? Look no further as Facebook is the best platform for the same.

Facebook Marketing

Here we present some excellent points that prove its worth in today’s business

1. It is the most popular social networking site

There is Twitter, WhatsApp, LinkedIn and many more. Some of the others keep emerging every year and forced to leave when it does not appeal many users. Facebook remains the king of social networking site of all time till date.

2. It has a separate business orient segment

Marketing on Facebook is absolutely legal, making it much easier to deal with the policies and guidelines. Many other special platforms spam the marketing attempts as soon as they realize the nature of the message.

3. It enables custom target audience

Every business has a specific target audience, Facebook understands that. It enables every business to set its target audience as per their specific needs. It can be done as per age group, gender, geographic location, preference etc.

4. It enables maximum cost effectiveness

There are about 1.79 billion active users on Facebook. This work as the best database on consumers on a global scale. The Facebook thereby ensures that every last penny spent on this platform gets used for the advertising. Thereby, it yields the most cost-effective result. In fact, as per statistics, it yields better results even when it is compared to Google or YouTube.

5. It enables customer feedback and reviews

Getting customer feedback and reviews are of crucial importance these days. Instead of collecting them the traditional ways (direct/cold calls or on more ap directly), doing in on Facebook is more convenient these days. Not only it collects more genuine data, it makes the entire process instantaneous and prompt.

6. It enables scope for business fo any scale

Not every business comes with an age-old legacy and billions of budget in their account. Facebook helps to enhance the business of any scale and any type. It practically enables the business to tailor their marketing strategy as per their customized needs.

Facebook Marketing

In a nutshell, having an active presence on the leading social platform Facebook is immense for any business. And relying on a social media marketing agency is a wise way of ensuring the same.